Codex Callback Card

Overview

Which window wins more customers back? Answer it with one visual. Codex Callback Card is purpose-built for return-rate analysis. It displays two panels side by side — one per time window or scenario — each showing a headline rate, the count of members who returned, the total cohort, and the estimated revenue impact.

Ideal For

• Callback and re-engagement analysis — 7-day vs 14-day return windows
• A/B test results — conversion rate and revenue impact of two variants
• Cohort retention comparison — two time periods or customer segments
• Any scenario where you need to compare two rates with underlying counts and revenue impact

Key Features

• Two configurable panels rendered side by side
• Large headline rate with configurable decimal precision and format string
• Returned count and total cohort size per panel
• Lost member count and estimated lost revenue with currency formatting
• Independent panel colours — configurable per panel via Format pane
• Sort order via the Window dimension for consistent left-to-right ordering
• Hover tooltip on each panel showing all key metrics
• Click a panel to cross-filter other visuals on the page